BackBeat Bookkeeping owner, Martina is a self proclaimed data and numbers geek, with 30 years professional experience in bookkeeping, records and financial management, project planning, and process improvement from a variety of sectors including non-profit, education, and government.  She holds 3 Diplomas in Administration, Bookkeeping, and Entrepreneurship, 2 years university courses in Accounting and Psychology, as well as numerous professional development opportunities in facilitation, project management, and business.

Martina is also a DIYer in her own songwriting, acoustic performing, and sound recording projects. She has spent the past 7 years combining a deep respect for the history of the music industry, while studying the complexities of the current digital & data driven music industry. 

In experiencing both the frustrations and time saving benefits of manual and digital systems,  Martina combines her strengths and passions in creating BackBeat Bookkeeping.  She believes that life and songs are like puzzles, and carries this into the world of bookkeeping.  She looks forward to “cheering on” others in finding the right fit.

Just like a great “backbeat” can make a song a hit, a great “numbers” system can help you succeed by “keeping time” to focus on your creations.